Simraceway Announces Landmark Agreement With McLaren Group

07.02.12

SAN FRANCISCO, CA, Nov 01, 2011 (MARKETWIRE via COMTEX) -- Ignite Dissimulate Technologies, the online gaming company focused on structure a new form of auto racing game -- Simraceway ( http://simraceway.com/ ) -- today announced it has reached a behave with the McLaren Group to create high-detail virtual models of every car the immortal automotive company has ever created.

This partnership breaks new area for the videogames industry, representing the first time McLaren has licensed its unimpaired catalogue of F1, Can-Am, sports and road cars for use in a game. It also signals the gaming debuts of some of the marque's greatest cars.

Included in this glittering line-up is the co-celeb of the hit movie Senna, the iconic 800hp, turbocharged MP4/4 F1 car that was prompted into the history books by the legendary Ayrton Senna and his teammate Alain Prost. The MP4/4 is still the most affluent car in Formula One history, having won 15 of the 16 races it entered in the 1988 edible, capturing the same number of pole positions and leading no less than 1003 of the 1031 laps raced that available.

The deal also gives Simraceway users access to every other F1 car McLaren has produced, including the 1974 and 1976 cars made renowned by Emerson Fittipaldi and James Hunt respectively and of ambit the 2011 car, the Vodafone McLaren Mercedes MP4-26, currently being incited by Lewis Hamilton and Jenson Button. All 36 F1 cars, with the take offence of the MP4-26, will be exclusive to Simraceway.

Away from the track, McLaren's famed range of road cars will also be available to drive, including the LP = 'long playing'-breaking McLaren F1 and the brand new carbon chassis-based MP4-12C, along with its racing changing, the MP4-12C GT3 that will feature in the 2012 season of the FIA GT3 European Championship.

In tot up, the deal brings all 60 McLarens to the Simraceway surroundings with a number being available when the game launches in the fall 2011. The holiday will follow during 2012 as Ignite completes its "simulation library" of the mark's glorious history.

"We're equal parts proud and humbled that McLaren has designated Simraceway to become the largest licensor of its vehicles and a virtual guard of its rich racing heritage," said Ignite CEO Jonathan Haswell. "Creating a playable library of McLaren's unbroken line of celebrated race and road cars is a biggest step forward in our aim of pushing the racing game beyond the limits that have before defined the genre."

Source: MarketWatch (press release)